We partnered with PYT Beauty to promote their “Brow Goals Pencil” through lifestyle and still life photography and video. The campaign showcased the product’s performance on diverse skin tones, delivering cohesive, on-brand assets for social, email, and web to boost sales and engagement.
Brand: PYT Beauty / USA Year: 2023
BEFORE AND AFTER
Showcasing before-and-after imagery highlights product performance in real time, building trust and credibility. It gives customers a clear visual of the transformation, boosting confidence in their purchase and driving higher online conversions.
STEP BY STEP
Clear visuals show how to use the brow pencil, making it easy to achieve the perfect look. Confidence in the process drives online conversions.